Whether it’s creating a new garment from an old, worn, sentimental piece, working to a brief such as ‘David Bowie meets Tom Sawyer Dungarees’, or simply cutting a really good pair of trousers for everyday use: Bella Gonshorovitz always enjoys working in collaboration with her clients, creating fine clothes that are unique and designed for longevity. She believes that the garments she makes should fit the wearer, rather than the other way around.

A graduate of Instituto Marangoni and Central Saint Martins’ Innovative Pattern Cutting postgraduate degree, Bella has worked for various brands including threeASFOUR, Alexander Wang, Gottex and Gertrud, gaining invaluable experience as a designer. Upon her return to London in 2012 she opened her made-to-measure studio which is located in East London.

The combination of Bella’s experience as a designer and her pattern cutting skills result in contemporary clothes with a personalised fit. The entire process – from the first design consultation, through the fitting stage, to the sewing of the final garment, is done in-house with commitment to environmental and emotional sustainability.

Additionally to the made-to-measure practice, Bella works from a more conceptual approach on projects such as costumes for music artists (Petite Meller, Enya) dance performances (Vuong 10) and films (Dark was the night). She also writes on the political and social aspects of fashion, and is currently undertaking an MA in Fashion Psychology at London College of Fashion.


Contact details:

138-148 Cambridge Heath road
3rd floor, unit 2
E1 5 QJ, London


Made to Measure photography by Leonie Heys Cerchio

Website Design by Basten Stokhuyzen